| Acquired by | Adobe Systems |
| Price | $120M |
| Date | 11/11 |
| Terms | Cash |
| Website | auditude.com |
| Blog | auditude.com/news |
| @auditude | |
| Category | Advertising |
| Employees | |
| Description | Online video monetization |
| TOTAL | $38M |
| VENTURE FUNDING TOTAL | $38M |
| Venture Round, 1/07 Greylock Partners | $12.5M |
| Series B, 3/09 Redpoint Ventures Greylock Partners | $10.5M |
| Series C, 12/10 | $4M |
| Series B, 1/11 | $11M |
Auditude is a leading video management and monetization technology company that helps content owners and aggregators grow their video revenues. The company’s proprietary technology, Auditude Connect, is an innovative ad management system that allows premium video websites and content owners to manage their business requirements and ad serving needs around professional video.
Auditude works with some of the largest names in online video as their ad serving and management platform. Clients include Comcast, Major League Baseball, MTV Networks, MySpace Music and Video, Universal Music Group and Yahoo!, among others.
Auditude’s executive and technology team is made up of talent from some of the world’s most successful technology companies including DoubleClick, eBay, Google, PayPal, and Yahoo!, among others.
Auditude is based in Palo Alto with offices in Los Angeles and New York City.
This video was originally published on Beet.TV
Added: 6/28/11
