BillShrink

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BillShrink provides a free, online service to help consumers make better purchase decisions for complex product categories. It takes a scientific, highly-personalized approach which identifies the products that best fit users’ individual requirements.

BillShrink’s first category is wireless services; a user can interactively describe their cell phone usage (or automatically import their bill for comprehensive analysis) and receive personalized, ranked recommendations on the 10 million cell phone plan/add-on combinations available on the market today. BillShrink launched in April 2008.

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