| Public | KITD |
| Website | kit-digital.com |
| Category | Web |
| Phone | 212-661-4111 |
| info@KIT-digital.com | |
| Employees | 100 |
| Kamera, 5/08 | $10.5M |
| Total | $20M |
| Series A, 4/08 KIT Capital | $5M |
| Series B, 5/08 KIT Capital | $15M |
KIT digital (formerly ROO Group Inc.) is a service provider enabling businesses to leverage their digital media assets and provide an enhanced user experience.
The company’s proprietary platform and content management system, the KIT platform, and a suite of related products, allows web sites and their advertisers to organize video content, target advertising and maximize views. KIT is the service provider of choice for companies seeking enterprise level solutions and effective strategies for monetizing digital media assets.
The company also operates an advertising agency business specializing in a variety of media and services including direct marketing, brand planning and identity, media buying and packaging.
KIT digital clients include News Corp., Verizon, K-Mart, Coles, NASDAQ, Hummer, RCS and Google. KIT digital has principal offices in Dubai, Melbourne (Australia), New York and London.
