Pardot is a SaaS-based marketing automation application enabling marketers to create, deploy and manage online promotion campaigns.
Acquired by ExactTarget
Pardot provides on-demand marketing automation solutions for business to business (B2B) sales and marketing organizations. Clients can track and score prospects, build landing pages and forms, send out targeted email campaigns and more from within one central platform. Pardot's system integrates natively with salesforce.com, SugarCRM,
Microsoft Dynamics CRM, and NetSuite.