Primary Job Title Partner & Director of Growth Primary Organization Orbit Ventures
Location Asia Gender Male
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Global (Silicon Valley/China/LA/SEA/S.ASIA/MENA) multilingual exec, angel, mentor w/ 25+ yr. exper. in marcom, tech, bizdev & product. Prior experience includes leading new product/market entry, growth marketing strategies and data-driven performance marketing campaigns for Startups and MNC brands. Recent
experience since 2019 includes working with 200+ invested startups.
Proud to be a part of hard work + amazing talents = atypical results. • Working on 100+ campaigns in 21 mo. (USWeb/CKS late 90’s) w/super smart, talented people • Taking a client from zero marketing to high growth traffic, sales & successful IPO in 18 months • Following a serial entrepreneur/mentor; creatively delivered $1/qualified lead (SAAS business) • Co-Founding a Search Marketing biz in China; Baidu beta tech API partner (only foreign party) • Hacking platform’s 1:1 messages to send to groups of followers, fans; $300K/mo. offline sales • Launching a new Hotel - 8 of Top 10 SEO Google results from content marketing = +15% sales • Innovation / Digital Strategy for Fortune 100 brands in luxury, travel, confectionary & computers
Where can I make a difference? • Helping Brands think through their Customer Experience and prioritizing improvements • Understanding of the Strategic Opportunity (and the Battles that must be faced) • Evangelizing for Key Performance Data that is recent, measurable, visible and actionable • Building multi-discipline teams with diverse backgrounds (language, culture, etc.) • Developing Partnerships across an industry ecosystem with complimentary goals
Prior to founding (2005-) Darwin Marketing, a Shanghai-based Search, Social and ECOM digital marketing company, previously held a number of marketing management positions at USWeb/CKS, RedGorilla.com and Bank of America during the mid to late nineties.
Expertise has been sought by or featured in Harvard Business Review (China), Fortune Magazine, Reuters, Associated Press, SES, SMX, AdTech and numerous private equity / hedge funds. Holds an MBA from the Darden School at University of Virginia, a BA from Boston College and a Visiting Assistant Professor of Business at CEIBS, China’s leading business school.
