Total Funding
9
Total FundingPrivate Equity raised
Growth Score
pts
Heat Score
-4 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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Appature offers enterprise marketing management software and web applications for the healthcare industry.
About the Company
Appature, Inc. was acquired by IMS Health in March 2013. It's a Seattle-based technology company that provides cloud-based marketing software platform, now branded as Nexxus Marketing, designed exclusively for healthcare and life sciences companies. Nexxus Marketing combines a big data marketing database, campaign management engine, and
insights for campaign optimization and data visualization.
