Company Performance Metrics
- Hugo Walters: Founder & CEO
Our mission is to create a more sustainable world in which pets are both happier and healthier. Our approach is to use advances in technology, sustainability, and science to develop products and brands which will make a significant difference to pets lives. We have particular focus on taking transformative human health advances and adapting them to
help companion animals.
Our brands are: Aardvark & This dog is unique
Launched in 2021, Aardvark uses insect protein to create hypoallergenic food for dogs and cats. We were the first company globally to develop insect-based food for cats without the use of animal meat. Our food has a significantly reduced environmental footprint while being highly beneficial to companion animals with intolerances to conventional animal meat.
Launching December 2022, This Dog Is Unique is the worlds first fully personalised supplement for companion animals. We can formulate more than 28 billion different nutraceutical products to cover the full spectrum of dog health needs. Our technology and production methods are unique and all formulations are vet approved and formulated.
