Company Performance Metrics
G.I. Zaratsian: Vice President, Enterprise Sales - Financial ServicesPast Role: Speedeon Data, VP, Strategy & Business Development
Chloe Grutchfield: Digital Products Team LeaderPast Role: Sourcepoint, Chief Product Officer
Acxiom is an enterprise data, analytics and software as a service company that uniquely fuses trust, experience and scale to fuel data-driven results. For over 40 years, Acxiom has been an innovator in harnessing the most important sources and uses of data to strengthen connections between people, businesses and their partners. Utilizing a channel
and media neutral approach, we leverage cutting-edge, data-oriented products and services to maximize customer value. Every week, Acxiom powers more than a trillion transactions that enable better living for people and better results for our 7,000+ global clients
Founded in 1969, Acxiom (Nasdaq: ACXM) is headquartered in Little Rock, Ark., and serves clients around the world from locations in the United States, Europe, Asia-Pacific and South America.
As the developer of some of the largest and most sophisticated business intelligence and marketing databases in the world, Acxiom designs and implement solutions that can help clients:
-Analyze their customer base
-Improve customer acquisition and retention
-Grow the value of customer relationships
-Reduce risk and protect against fraud
-Analyze costs to plan more effectively for CRM and IT -initiatives
-Manage large volumes of data and more efficiently operate data centers
Acxiom serves 8,800 clients worldwide including:
- 47 Fortune 100 clients
- 12 of the top 15 credit card issuers
- Seven of the top 10 retail banks
- Eight of the top 10 telecom/media companies
- Seven of the top 10 retailers
- 11 of the top 14 automotive manufacturers
- Six of the top 10 brokerage firms
- Three of the top 10 pharmaceutical manufacturers
- Five of the top 10 life/health insurance providers
- Nine of the top 10 property and casualty insurers
- Eight of the top 10 lodging companies
- Two of the top three gaming companies
Acxiom fast facts:
- 99% retention rate for large accounts
- 74% renewal rate for multi-year contracts
- Twice as many marketing databases as our closest competitor
- Ranked #1 Top U.S. Agency - All Disciplines by AdAge
- Ranked #1 Top U.S./#2 worldwide CRM/Direct Agency by AdAge
- 250,000+ multichannel campaigns managed/executed annually
- More than one billion opt-in emails delivered monthly
- Behavioral insight into 1.2 billion email addresses
- 8.5 trillion CDI records processed by Acxiom grid
- 10 billion data records updated monthly
- 8.4 million screens (criminal, credit, etc.) processed annually
- More than 22,500 servers under management
- More than 4,000 databases managed
- 10 petabytes of storage area network (SAN) disk managed
- 425 individual consulting engagements annually
