them to determine what career they would enjoy and succeed at and a personal guide to help them navigate a process that is completely foreign to them and for which they have almost no training or experience…finding their first real job.

A recent Accenture study found that 61% of college graduates leave campus without a job. And if that wasn’t bad enough, only half of the employed graduates find jobs that even require a college degree. The net result is college graduates have on average over $35,000 in student debt and about 80% have no suitable job to show for it.

The marketplace for college recruiting is simply an unstructured, inefficient mess. Companies are making important hiring decisions on extremely limited and subjective information. The results are predictable. Over 40% of new college hires “wash out” in the first 18 months after beginning their first post college job. Mis-hires cost a company on average $60,000 per college recruiting failure. Many of the remaining placements are ill suited to the job function and company they join due to their desperation to find any job that can help them begin to make a dent in their mountain of debt and limited suitable job options. This lack of early career success is extremely costly both to the college graduate and the companies that hire them.