consumers meaning they can make decisions about what to buy instantly. The amount of data available has increased online exponentially, which is new to the trade. Capturing this and analysing it is something they grapple with daily. Retailers carry out competitor and market analysis to: learn what is going on in the industry, monitor their closest competitors, gather inspiration, and understand trends to aid them with their offer.

They currently do this manually and do not have an effective tool to help them do this. Bolda is a tool that aids retailers to make the right decisions, whether reacting to pricing and promotions, analysing styles and finishes or spotting emerging retailers in the market.

Other retail industries currently use technologies like these and Bolda aims to bring this to the furniture and homeware industry, using our unique insight into retailers and brands. By working with them we want to create a tool unique for them that will save them time and provide insights they have never had access to before. Sector