Company Performance Metrics
Nicolette Anderson: Director of Social Marketing
Alyn V. Essman: Chief Executive OfficerPast Role: CPI Corp., Chairman and CEO
BusyEvent is a live event CRM company monetizing the hundreds-of-millions of face-to-face interactions that occur at conferences, trade shows and business to business events each year.
Expensive to produce, inefficient and seemingly stuck in a 20-year old model, the 14,000 live events that occur in North America alone have become, tragically, a
place where good leads go to die.
BusyEvent licenses an easy to customize, live event mobile cloud app that makes any trade show or conference easier to manage and more profitable to produce. By tracking buyer behavior before, during and after an event and then filtering the overload of data into actionable information, they create revenue streams for their event producer clients, from the more than 10MM attendees and 2MM vendors; all of whom can use, BusyEvent.
