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- Arda Askin: Co-founderPast Role: StartersHub, Managing Director
What feeds you is different than what you consume. CRAVERS help you fully take control of what you eat by providing nothing but the pure hazelnut itself. Our strong connection with the source and culture, ability to make direct trade with local farmers made it very clear for us: We wanted to dedicate our company to hazelnuts.
While hazelnuts are
typically regarded as a by-product of the chocolate industry, we give them the love and attention they deserve. Northern Anatolian tombul hazelnuts are considered the best in the world, and only the best of the best make it into CRAVERS.
70% of the world's hazelnuts come from Northern Anatolia, Turkey, and we've been snacking on this great nut since we were kids. The tradition is much older than us; hazelnuts have been grown in this part of the world for more than 2,000 years. Our local manufacturing partner was founded by four sisters, underlining the importance of women in both decision-making and production. Women make up more than 80% of their workforce, and we are proud to contribute to their mission.