opinions to all levels of management, but all too often their comments fall on deaf ears or get lost in a sea of comment cards. Even if they speak to the right person, there isn’t a consolidated way to analyze issues and resolve them in real time. For the consumer, unanswered or unresolved feedback is a source of frustration and often leads to brand abandonment and posting of negative online reviews to sites like Yelp. CriticMania data analytics helps business owners track and improve overall customer service and lead to operational improvements. CriticMania reduces costs, customer turnover, and provides a seamless marketing solution creating brand loyalty.

This form of preventative reputation management improves the business’ online character and boosts their positive social media reach. Healthcare facilities who use CriticMania, will be able to save the company from bad reviews being published online on websites such as Yelp etc, this is because the customer has the opportunity to make the complaint immediately and have a solution before he or she leaves the business. This sort of a service will boost online reviews and all this while keeping the data confidential and private to the business.