Company Performance Metrics
Performance Review | CRO Analytics
Running AB Test strategy is not easy...numerous issues are usually met: > Deciding which AB test to run is driven by product gut filling and not by data > Don't manage to do the "learn" part of "Test & Learn" > Low stat/ analytics skills when running server-side tests
A well as doing Performance review: > Too much time lost in trying to explain why, at the expense of knowing what to do > Low skillset in data/ analysis of business analyst, resulting in 100s of slides and Excels with low automation
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