Company Performance Metrics
- Aizat Rahim: Managing Director & Co FounderPast Role: Borong, COO & CFO
- Haslinda Rasip: CTO
Borong (formerly known as Dropee) is a B2B eCommerce solution provider that enables businesses to buy and sell in bulk online, confidently. Our mission is to increase product accessibility, transparency, and convenience via digitalising wholesale trade. We create digital solutions that help businesses become more efficient, agile, and
customer-focused. Our digital products include: 1. Borong Direct - A software-as-a-solution (SaaS) for brands and suppliers to bring wholesale businesses online via their own ‘closed-loop’ B2B eCommerce portal. 2. Borong Marketplace - A platform for wholesale buyers to source and procure the right products from the right suppliers. 3. Borong Credit - A list of financial products that support wholesalers and manufacturers to extend cashflow.
Borong is based in Kuala Lumpur, Malaysia and supports suppliers within the Southeast Asia region. For more information, visit borong.com.