Reliance on cars is also a major social concern, with 54% of people living on a low income having to turn down work due to lack of transport. Moreover, on a day-to-day basis, the average car carries just 1.3 people, meaning that the road transport system (roads + vehicles + users + networks) is not being used efficiently.

Carpooling (sometimes also referred to as lift-sharing, car-sharing or ride-sharing) is one solution. However, although carpooling is now a popular choice for long journeys, only 3% of day-to-day trips are made using conventional, pre-booked carpooling services. We believe we can change this.

To change behaviours and reduce the number of solo drivers on the roads, we need to re-think how carpooling works. The constraints inherent in pre-booked carpooling are a barrier to uptake. That’s where our new concept – the carpooling line – comes in. Designed to operate like a typical bus line, with a designated route and stops, it allows people to carpool spontaneously, without booking. Drivers make their trip as usual, leaving whenever they want and picking up passengers along the way. At peak times on our busiest lines, passengers wait no longer than 5 minutes for a ride, just like on a high-frequency bus line.