Company Performance Metrics
- Dan Kimbll: Co-Founder & General Operations
Dave Verona: Chief Operating Officer (COO)
El Toro gives advertisers the ability to target their intended online customer base by onboarding and matching CRM data with realtime IP address location for true one-to-one marketing.
Their goal is to allow advertisers to reach their intended online customer base for pennies on the dollar with surgical accuracy – all without the use of cookies –
and at the exact time of their choosing. This is done in a privacy-sensitive manner, by assigning a unique privacy ID.
This unique geo-location technology produces a highly accurate customer profile which allows their clients to place advertisements directly on an individual computer by utilizing ONLY that individual’s home/business address.Their patent-pending technology doesn’t use cookies or census block geo-location. They have developed a proprietary technology that maps IP Addresses to physical addresses.
