stands apart by taking an active role in adding value to the management teams of its companies. Some have called it a “Keiretsu”, but as we are in Cannabis, we call it “the Entourage Effect.” The Entourage Effect is a term used to describe a novel method of endocannabinoid regulation. It means that the compounds within the cannabis plant work in concert to create a sum greater than any of its individual parts. This is the same strength they bring to investing. From early stage acceleration, to acquisition sourcing, to strategy, to creating exit opportunities, they believe in being the most valuable names on their founder’s cap tables.