52
Growth Score in past quarter
pts
Heat Score 52 in past quarter
-11 pts
Company Performance Metrics
Score
Trend
AI Content may contain mistakes and is not legal, financial or investment advice.Learn more.
Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Recent Milestones
Raised Funding Round
Jan 1, 1970
Lorem ipsum dolor sit amet, consectetur
Raised Funding Round
Jan 1, 1970
Lorem ipsum dolor sit amet, consectetur
See more interactive data and historical milestones on desktop for the best experience
1821021
Online foundation color matching
- James Height: Co-founder
- Michael Morris: Co-founder and Developer
About the Company
Findation.com uses crowdsourcing to help makeup users to find their matching foundation shades across different brands and products.
Users of Findation.com enter the products and shades they have found to match their skin previously. The site then uses an algorithm to recommend similar shades, based on the matches entered by other foundation
users.
Foundation is one of the highest selling product categories in the beauty industry; but with no standardised naming or numbering conventions for shades, users wanting to try a new product have had to go into a store to try and find the correct colour.