Company Performance Metrics
- Eugene Ho: Co-Founder & CMO
Advertising is only getting more pervasive, obnoxious and intrusive. According to recent consumer surveys, most of the online user hate advertisements for many reasons. The same display ad seems to be stalking everywhere they go, auto-playing video embarrasses them in waiting rooms and on buses, pop-up ads interrupting the browsing experience at
every click, and people hardly read a news article without having to scroll past a dozen ads and accidentally clicking on one of them.
The next evolution in digital advertising must be driven by innovative platforms that more efficiently help marketers move businesses forward. Flypers is a mobile advertising platform that creates the intent to make consumer read advertisements, or at the least, glance through. The platform delivers advertisement to consumer that is targeted to his needs and desires at just the right time and in just the right way, makes the whole process fun, rewarding and engaging. Artificial intelligence is used to deliver content that are personal to each user and with contents that are engaging.
Flypers uses a secret proprietary algorithm, inspired by Google’s derivation of consumers “Micro- Moment” to identify users real-time intend driven moment of interests, geographical locations, and other factors to personalize advertisements contents. Incorporating consumer’s interest and business pull approach, Flypers automated magnetic innovations aim to streamline the typical advertising process; providing high versatility and simplicity to both consumers and businesses with a revolutionary user experience in the modern way of shopping.
