Company Performance Metrics
Foodini is a meal recommendation engine that uses members' food and cooking preferences to customize a weekly meal plan and grocery list for them.
To get started, members fill out their food preferences, including likes, dislikes, allergies, and dietary restrictions, on www.foodini.co. Then they enter preferred cooking styles and
time-to-table. Foodini's recommendation engine uses these preferences to create a weekly meal plan, including recipes for main dishes, sides, and desserts, plus a grocery shopping list.
Members pay a monthly fee to join and can get discount credits for sharing their meal plans with friends on social media or for uploading their own recipes to share with other Foodini users.
Foodini was founded in 2012 by Dan Roberts and Dave Shapiro, and is backed by venture capital firm and startup foundry Sandbox Industries.
