Company Performance Metrics
The entrepreneurial project of Haura S.r.l concerns the creation of a universal machine that can unite the world of traditional cooking and that of industrial cooking in a market valued at 30 billion dollars in 2021. The idea is based on the realization and commercialization of Haura, an Italian-made, fully automated, fully customizable
'desktop' kitchen robot capable of producing and cooking any type of food, alimentary product, meal and dish thanks to a new patented process that embraces the advantages of traditional cooking with an eye toward the efficiency and speed of industrial food production machines. Created through feedback from professional chefs, Haura was developed to replace all the various functions and operations that normally take place in the kitchen, maximizing space utilization and allowing the user to customize the machine according to their needs using additional accessories with a completely new plug and play approach. Powered by innovative software with a dedicated digital platform and interconnected like an IOT device, the user has complete control over its main features which consist of precise thermal regulation provided by an induction plate for cooking, a motor that can be used for food processing such as mixing, grinding, blending, stirring etc., and food extrusion through an innovative patented mechanism that ensures an industrial-grade final product. The combination of these elements opens the door to an endless range of foods. From fresh pasta to bread, from snacks to confectionery, risottos, smoothies, slow cooked stew, baby and pet food, the machine's built-in extrusion capability is the main advantage that makes Haura far superior to other machines found on the market today. Furthermore, the greatest strength of the machine lies in its modular style that allows for the use of common pots and pans but also the ability to attach dedicated custom accessories to the main body for normal cooking or temperature-controlled applications such as brewing beer, cheese or ice cream making and niche applications such as coffee roasting or chocolate tempering. The possibilities are endless. Haura allows you to save time, free up your day from the daily culinary routine, plan and adapt your menu to suit different diets and lifestyles, enjoy international cuisine at any time, control calories, get tips and recipes from friends and chefs all over the world. It is a professional machine that finds its place in every home and in every restaurant but also in vast markets such as that of boats and RVs, Haura is in fact portable and adapts perfectly to places where maximizing space is crucial such as boutique hotels, cooking schools and many more. The machine was created so that everyone can become not only a good cook but a professional food maker.