Company Performance Metrics
- Joel Mischke: Chief Financial and Operations Officer
- John Common: Founder, CEO and Chief Strategist
ID's singular focus is the dramatic improvement of our clients' revenue performance.
Company Overview You already see it. Today’s buyers are online, self-directed, multi-channel, multi-screen, socially connected, and extremely good at tuning out interruptive, irrelevant noise. Unfortunately, most companies still market to buyers the
same old way. They’re using 1.0 practices in a 2.0 world.
That’s where Intelligent Demand comes in. Our integrated demand generation programs help you turn visitors into leads, leads into customers and customers into advocates. We believe that a collaborative, agile approach that integrates strategy + creative + technology + analytics is the best way to grow your company's sales.
Revenue impact can be designed, deployed as a system, measured, and improved with the following kinds of integrated solutions: * Lead generation campaigns * Lead nurturing campaigns * Customer nurturing campaigns * Marketing automation and CRM consulting and implementation * Content marketing and creative services * Demand generation strategy and program design * Campaign analytics and optimization
