Company Performance Metrics
Kapua raises funds to help developing countries by climbing mountains. Kapua has collected more than 600 000 euros since 2006 to support people and environment in developing countries. The funds are channelled to destination countries through reliable and well-known Finnish organisations. Kapua has worked together with Finnish organisations such as
YLE Helps (founded in 2004 by Finnish Red Cross, Finn Church Act Alliance and Unicef Finland), Save the Children Finland, The Family Federation, Plan and WWF Finland.
Kapua has given nearly 200 Finnish people the opportunity to participate in international development cooperation. People of Kapua are ordinary people, who have a desire to help and to challenge their own boundaries. Participants are selected through an open search. A group of 20 people will raise funds for the selected destination. The group will travel to their destination country and have an opportunity to see where the collected funds will be spent. During the trip, the group also faces the physical challenge of climbing a mountain.
Kapua is an unforgettable experience for the participants, a “Once in a Lifetime” trip. For companies Kapua offers broad visibility in supporting a good cause. For organizations Kapua is an effective fundraising tool and a channel to highlight the important work that is done in the target countries. However, the main beneficiaries are the people in developing countries, in which conditions will significantly be improved with the help of collected funds.
