Company Performance Metrics
- James Cameron: Co-founder & CEO
John Owen: Co-Founder
| WHO? |
Masterclassing is a company that hosts educational seminars for senior marketers on the freshest topics in digital marketing.
| WHAT? |
Senior marketers from brands and agencies come to the Masterclassing's events to learn about and discuss the current state of the marketing technology landscape. The events are lead by
Masterclassing's rotating pool of digital experts, who each specialize in a different sector of marketing so no two Masterclasses are the same.
The individual Masterclass are each kicked off by 10 minute presentations from digital experts, followed by 2 hours of structured round table discussions and conclude with a keynote speaker. They are are half-day events and are capped at 50 participants to maintain intimacy and efficiency.
| WHERE? |
North America, Europe, EMEA, and APAC regions. With 150+ events a year and in over 44 cities globally, a Masterclass is bound to be operating in a city near you.
| WHEN? |
Year round - visit the website and see when the next Masterclass is happening near you.
| WHY? |
Digital Marketing is relatively new, though the advent of new marketing technology is constantly shifting the topography of the digital marketing landscape. The days of jingles and static billboards are over and marketers have too keep up to keep relevant.
