management team has it's many subscribers, using direct-to-consumer advertising via prominent African-American targeted publications and television stations.

mBeat was among the first companies to enter the mobile market and developed some of the earliest commercially availible SMS and WAP applications in the US market. The company currently offers downloadable ringtones, wallpaper images, games, and chat services. mBeat markets its services through direct response advertising through it’s flagship brand, UrbMob, www.urbmob.com, and numerous affiliate networks and partners in web, wap, TV, print, radio, and on carrier decks.