Company Performance Metrics
- Kimberly Shenk: Founder & CEOPast Role: Domino Data Lab, Director, Data Science Solutions
- Ava Woychuk-Mlinac: Head of GrowthPast Role: Novi Connect, Director of Business Operations
Novi is the leading platform for AI-driven product discoverability, helping brands ensure their products are recommended by AI systems across the shopping platforms where consumers increasingly discover and buy. Novi structures, optimizes, and distributes product data so it can be accurately understood and surfaced by AI systems across shopping
platforms. By transforming fragmented product information into category-specific, AI-readable formats, Novi ensures products are consistently represented wherever consumers search, browse, and shop. Novi also strengthens each brand’s digital footprint by increasing citation presence and consistency across platforms, driving measurable gains in visibility, traffic, and conversion. Novi is building the product data foundation that AI-powered commerce runs on. Founded in 2020 and headquartered in San Francisco, CA, Novi is backed by Tiger Global, Defy, Greylock, and other leading venture firms.
