Company Performance Metrics
- Gia Nguyen Hoang: CEO / Design Director
NUEN MOTO is a Ho Chi Minh City based electric-motorcycle company that designs and markets premium urban two-wheelers. Founded in 2020 by former concept artist Gia Nguyen, the venture blends Scandinavian minimalism with Vietnamese craftsmanship to create aspirational products that turn sustainable mobility into a lifestyle statement.
The flagship
model, the N1-S, is an aluminum electric scrambler delivering 24 kW of peak power and 190 Nm of torque, packaged in a proprietary exoskeleton frame for lightweight rigidity and modularity. Production is outsourced to vetted regional partners, allowing NUEN to stay capital-efficient while focusing its core team on design, brand building, and customer experience.
NUEN positions itself in the mid-to-high-end segment, serving urban riders in Vietnam today and mature EV markets in Europe, North America, and Australia next. A second platform—an affordable, highly customizable U-series scooter—sits in the near-term pipeline, alongside the modular chassis intended to underpin future models.
The company has been self-funded and angel backed to date and is now raising a seed round to complete tooling, secure critical components for the first 100 production bikes, and scale its rider community ahead of international rollout. NUEN’s design-driven approach has gained early global attention, with features in Designboom, Bike EXIF, Uncrate, and other international outlets.