Total Funding
56
18
Total FundingSeries B raised
Growth Score 56 in past quarter
-15 pts
Heat Score 18 in past quarter
-9 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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174365
Numerator is a data and tech company that provides advanced technology for consumers to understand the market research industry.
Jared Schrieber: Co-Founder & Board MemberPast Role: Retail Solutions, VP, Product & Business Development
Dejan Beric: Lead Software EngineerPast Role: Information Machine LLC, Senior Software Engineer
About the Company
Numerator is a market intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brand, retail and agency clients. Owned by Vista Equity Partners, Numerator is uniquely able to link what people buy to the reasons and influences behind their purchases, combining the power
of the InfoScout OmniPanel, which to-date has captured over 500 million brick-and-mortar and ecommerce purchase receipts, and the advertising, promotion, ecommerce pricing, and digital shelf messaging that influence the path to purchase. Numerator is a primary source of real-time, path and purchase data for industry leaders such as Nike, Unilever, Samsung, Procter & Gamble, and MillerCoors.

