the US. OKY built the first retail digital marketplace in Latam consisting of 600 brands with more than 15,000 physical stores across 6 countries where you can redeem products. Our direct-to-consumer solution brings an innovative alternative for cross-border value transfer at a fraction of the cost of traditional alternatives. OKY operates through four sales channels: the OKY App, the OTC retail network, local Rewards & Incentives, and a Resellers API.

OKY's innovative embedded finance solution is serving a multi-billion TAM, expanding the financial product offerings that operators currently provide. Our products complement the offerings of existing traditional cross-border remittances operators, driving much higher profitability and emotional value as compared to remittances. Our API integration is deployed on partners' native customer journey, providing an opportunity to monetize customer acquisition on a multi-billion dollar market. There are no incremental customer acquisition costs, thus raising average revenues per user, while keeping customers longer. Ultimately, our exclusive marketplace complements existing offerings driving superior economics and increasing customer lifetime value.