more effective at managing their teams and growing revenue by giving them a complete picture of sales activities and leveraging AI to deliver sales performance analytics, personalized coaching, one-on-one feedback, and pipeline reviews.

The People.ai platform identifies and targets the buying group, and gives marketers a clear visualization of whom sales has spoken with, and which campaign has been successful in each opportunity. Using this information, marketers are able to build personas and deal models in order to better target their marketing efforts and get better campaign ROI.

Customer success and services teams use People.ai to ensure they are engaging with the right people when the customer is handed off to them, but more importantly, these post-sales teams are constantly looking to align their effort and activities with the right opportunities and customers, tracking the true cost to support each customer.