of the contact they're trying to reach and PhoneTell's proprietary and patent-pending CallRank(tm) algorithms search not only scours native phone contacts, but the User's linked social accounts such as LinkedIn and Facebook and over 300M public and private business and personal listings...including thousands of "secret" customer service numbers assembled and hand-verified by PhoneTell to assure that human being answers the call and not an IVR system! Search returns are User-experience informed; noting frequency, location, number of times successfully called by the User and his peers and are presented with one click to call simplicity.

In addition, PhoneTell's Call Assistant services ensure the User always knows who's calling via instant reverse Caller ID, even if the caller isn't in the User's contact file...and even alerts Users to inbound calls from telemarketers. Users can elect to return these calls when busy in a meeting or in a movie with a one-click custom SMS message that automatically lets the caller know the the call has been received and acknowledged. It's as simple as turning on the PhoneTell Do Not Disturb feature and just turning the phone upside down. PhoneTell even puts a reminder to return the call on the User's calendar. What could be more useful?

Finally, PhoneTell represents a major opportunity for marketers and businesses to place a highly targeted promotional message in the hands of a User who is looking for a product or service (via contextual search), physically close to the merchant (via geo-location) and ready to buy (during business hours). This allows merchants to deliver a time-sensitive promotional message, perhaps redeemable in-store within a given time window, with zero waste, thus taking mobile lead-generation to its most useful and valuable level.