Company Performance Metrics
Abby Sugar: Founder & CEO
Play Out Apparel is a Gen Z lifestyle brand, leading the next generation of self-expression and fashion by applying equality to design, shopping, and gender expression. Gen Z is a completely new values-driven consumer, commanding a staggering $323B in spending power (as of 2022) and with 56% of them shopping outside of their assigned gender. This
isn’t the usual tech deal, Play Out is uniquely targeting the GenZ market, offering a 360 degree Lifestyle Brand to help Gen Z shop their authentic selves in real life and the metaverse. In addition to offering real life apparel, Play Out is also focused on circular fashion and accelerating the development of inclusive digital fashion, the intersection of physical goods with digital goods, and NFTs in the metaverse. Founder Abby Sugar is a mentor at the Founder Institute, Play Out is a Select Portfolio company at the Founder Institute and one of their 50 fastest growing companies of 2021; they already have a lot of serious press including 2021 Forbes Next 1000 List and Forbes Article, and Play Out was profiled in the NYT.
