goods manufacturers, media and publishing companies, and travel and financial service providers. The company through its Website helps the advertisers to deliver, target, and track various promotional programs, including printed and electronic coupons, personalized e-mails, rebates, samples, trial offers, sales notices, and gift certificates to promote sales of products or services in stores or online. Its marketing services include lead generation, couponing, targeted email, category newsletters, direct mail, product sampling, and banner advertisements. In addition, the company's proprietary database technology and analytical tools track consumer response, shopping preferences, and site behavior at the household and shopper level to provide its clients with consumer data for making marketing decisions. The company was formerly known as CoolSavings Inc. and changed its name to Q Interactive Inc. in 2006. Q Interactive, Inc. was founded in 1995 and is headquartered in Chicago, Illinois.