analytics and insights about the performance of their marketing campaigns, the ability to perform A/B testing, and a deeper understanding of how their messaging resonates with their target market. Users are drawn into the campaign via pay-per-click ads, QR and bar codes, email, and websites and then engage in a conversation, whether on-line or mobile, that allows the them to self-select videos to watch, comment, take surveys at time of impact, and get as deep into the experience as they deem sufficient for their buying experience.

While there are many forms of outbound marketing on the market ranging from postcards to email to websites and even video, no other video marketing platform offers the deep analytics of user behavior and integration with CRM and marketing automation that REEL Qualified does. REEL Qualified uniquely exists at the intersection of conversational marketing, mobile and online video consumption, social interaction, and enterprise CRM/Marketing application integration. Driving up the quality of “engaged” leads while driving down the volume of “noise” leads will make marketing and sales teams more effective and happier, and their organizations more successful.