Company Performance Metrics
- Jack Carlson: Founder and Creative DirectorPast Role: University of Oxford, Clarendon Scholar
- Web Smith: Director of Strategy & Leadership
Rowing Blazers is a New York-based brand known for its colorful, sporty, slightly subversive take on the classics, as well as its cult following and limited-edition collaborations. Founded by American designer Jack Carlson in 2017, the brand combines elements from the worlds of tailoring, sportswear, and streetwear — helping to redefine “preppy”
and bringing the classics to new audiences and a new generation.
Rowing Blazers began as a tailoring house dedicated to crafting club blazers (the world’s first sporting uniforms). Today the brand continues this tradition, but also draws inspiration from the the “preppy” canon and the world of sport more broadly. Beyond tailoring, Rowing Blazers is also known for its rugby and polo shirts, outerwear, knits, leisurewear, accessories, and fast-selling collaborations with the likes of Umbro, FILA, Seiko, Noah, Eric Emanuel, Barbour, and more.
Named one of the top ten fastest-growing DTC brands in the world in 2021, Rowing Blazers has developed a cult following that includes Timothée Chalamet, Gwyneth Paltrow, Dwyane Wade, Emily Ratajkowski, Justin and Hailey Bieber, Mindy Kaling, Chloë Sevigny, Russell Westbrook, BTS, Tan France, B.J. Novak, Carmelo Anthony, Ashley Graham, Lukas Gage, Maude Apatow, Randall Park, Wayne Diamond, Millie Bobby Brown, Ziwe Fumudoh, Jordan Clarkson, Will Ferrell, Tom Daly, Finn Wolfhard, Gaten Matarazzo, Joe Keery, Charles Melton, Christian Pulisic, Donovan Mitchell, Whitney Peak, Tom Daley, Madelaine Petsch, Ronny Chieng, Romeo Beckham, Tracy Morgan, Dax Shepard, Mario Carbone, Thundercat, A$AP Nast, Macklemore, and Pete Davidson.
Rowing Blazers works with some of the best fabric mills, artisans, and workshops in the world, all of whom share the brand’s own dedication to quality, traditional craftsmanship, and ethical sourcing. Community has always been an important part of Rowing Blazers’ brand — with packed events at its New York flagship and partnerships with a wide range of organizations including Row New York, Play Rugby USA, Save the Children, the NAACP, and more.

