sports bettors, sports books, and others; consolidating, verifying, and validating sports picks. Once picks are made and collected, the data set is audited for accuracy and entered into their proprietary algorithm. The B2C mobile application enables an interactive mesh point for the public and experts to interact in a credible, validated platform. As a data company, SharpRank licenses their APIs to partners to bolster their content, increase their credibility, and drive audience and subscriptions.