Company Performance Metrics
Francisco "Q' Oliver: User Acquisition + Optimisation- Alexandra Walker-Jones: Communications/Programs Manager
sofi is a plant-based welltech company improving mental and physical well-being via personalised, natural remedies. our technology uniquely combines medicinal plants with machine learning, to help individuals with their search for better sleep (insomnia) and calm (anxiety).
we have partnerships with Reckitt (FTSE 100 multinational consumer goods
company) and Firmenich (the world’s largest privately owned fragrance and flavour house used by 4bn consumers every day). Both companies are investors and strategic partners. Reckitt completed consumer analysis of sofi with over 10k US consumers, believe that we are an industry disruptor addressing a significant consumer gap between “wellness" and “pharma", with an addressable market of well over +43m in the US alone.
we are now focusing on securing the necessary working capital to support our go to market and help us scale.
