Stacker is the first content distribution platform built for earned reach. We enable the scalable distribution of vetted, brand stories to a network of news outlets. Bridging the gap between brands and publishers, we've created a trusted content ecosystem where investment in engaging stories is rewarded with earned placements and visibility. Brands get a turn-key platform to build trust and authority through their editorial content, while publishers unlock a library of original stories to engage readers at no cost.

We're disrupting traditional earned media by bringing the distinct benefits of PR and human editorial expertise together with the scalability of modern technology. Our innovative earned distribution platform gives thousands of publishers access to thousands of stories from brands, unlocking valuable network effects for both brands and publishers to create trusted connections at scale.

Brands seamlessly submit stories to our platform, where a team of expert journalists review and optimize every article for maximum reach and engagement. We strategically combine internal performance insights and planning around seasonality, cultural trends, and news pegs to determine which topic, release date, and beat will bring the most coverage. Meanwhile, we maintain trust by ensuring that we meet the journalistic standards of our publishers and safety requirements of our brand partners.

Submitted brand stories are seamlessly shared with our publisher network through newsfeeds and alerts, ensuring native placement and earned reach for every story. Where other platforms funnel content indiscriminately into paid or advertorial sections, we provide a vetted newsfeed that places stories alongside existing publisher coverage, connecting with readers in authentic and trusted environments.

The newsfeed and content library are available at no cost to news outlets. Instead, brands pay a distribution fee to have their stories made available on the wire. This approach ensures we maximize impact and collaborate with a diverse network of publishers, with no burden put on them due to size or budget.

Real-time story analytics provide powerful insights into content performance, driving continuous improvements in content and distribution strategies to ensure sustained growth and impact for brands and publishers.

Stacker's platform eliminates the cost and rigidity of legacy distribution. The result is a trusted bridge that connects brands and publishers. Our vision is to build a new content ecosystem that breaks traditional media silos and creates authentic connections through engaging stories that are funded by brands, distributed by Stacker, and published across the world's news outlets.