Company Performance Metrics
- Mike Neilson: Founder
Switcheroo is a product born out of necessity. A few years ago, Switcheroo's founder, Mike Neilson, was trying to figure out a way to have all of the lamps in his living room turn on together, without running extension cords. Calling an electrician was out of the question -- the cost and obtrusiveness of having to re-run wiring behind the
walls is nightmarish. Mike wanted a better option.
After way too much time spent searching online for a product that met his needs, Mike came up empty-handed. If this didn't exist already, then the mission was clear: make it.
So Mike applied to AlphaLab Gear, one of the top hardware accelerator programs in the country, located in Pittsburgh, PA, and got to work. After many hours of development, design and testing, Switcheroo was born.
A successful Kickstarter campaign raised over $29k in pre-orders for over 1,000 units, proving that Mike is not alone in his desire to fix his home lighting without Wi-Fi, smartphone apps, complicated pairing/setup processes, or busted up walls.
