Company Performance Metrics
- Marlon Carabali: ChairmanPast Role: Under20 Agency, CEO
Under20 Agency (now operating as Under20 Agency Group) is a multinational holding company focused on marketing, media, and technology investments. Originally founded as a boutique digital marketing agency, the company has evolved into a cross-industry platform that acquires, scales, and integrates businesses across the marketing, data
infrastructure, ecommerce, and media production sectors.
Headquartered with a global footprint, Under20 Agency Group operates across North America, Europe, Latin America, and Asia, with offices and teams in over 14 countries. The group manages a diversified portfolio that includes digital marketing agencies, martech and data infrastructure companies, film and commercial production studios, ecommerce platforms, and lifestyle ventures.
Since 2022, the company has executed an aggressive acquisition strategy, completing dozens of transactions to expand its capabilities and geographic reach. This approach positions Under20 as a hybrid operator combining elements of a marketing services firm with a private-equity-style holding structure, focused on building an integrated ecosystem across the full value chain of digital commerce and media.
Under20 Agency Group emphasizes data-driven marketing, customer data infrastructure, and content-led growth strategies, supporting global brands, ecommerce businesses, and media platforms. The company is led by founder and CEO Marlon Carabali, who established the business at age 16 and has since overseen its rapid expansion into a multi-sector international organization.