collection, processing and storage needs. This platform powers Upsight’s data-driven marketing tools, used to understand user behaviors and influence them with targeted in- and out-of-app engagement, retention, re-engagement and monetization campaigns. Designed to be flexibly accessed, the data and marketing tools are accessible via flexible APIs to both third-party solutions and Upsight’s platform tools.

Upsight is widely adopted by a variety of mobile-focused businesses including established brands such as Warner Brothers, Viacom, and Turner, and game publishing powerhouses such as Electronic Arts, Activision, Glu Mobile and BigFish.