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Willow Logo
Willow Growth Score
58
CB Rank
330130
Heat Score
45
Willow is a women-focused financial coaching platform and community.
Founded
obfuscation
PrivateVenture - Series Unknown Boston, Massachusetts, United States1-10 www.trustwillow.com
Financial Services
Service Industry
Women's
Overview

Willow
Growth Score
58
Heat Score
45

Growth Score58
-20 pts
in past quarter
Heat Score 45
-30 pts
in past quarter

Company Performance Metrics

Score
Trend
AI Content may contain mistakes and is not legal, financial or investment advice.Learn more.
Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
Learn More >
Recent Milestones
Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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Raised Funding Round
Jan 1, 1970
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See more interactive data and historical milestones on desktop for the best experience

About Willow

CB Rank
330130
Willow is a women-focused financial coaching platform and community.
Founded
obfuscation
PrivateVenture - Series Unknown Boston, Massachusetts, United States1-10 www.trustwillow.com
Financial Services
Service Industry
Women's

Funding Rounds

Venture - Series Unknown
OBF
in
obfuscation

Key People

Details

Operating Status Active
Company Type For Profit
Predictions & Insights

Growth Prediction

See this Growth Prediction
Top Contributing Factors
Key Employee Changes

Products & Services

Advisor Matching Service
A service that matches individuals with vetted financial advisors based on personal data and financial goals using a computer algorithm.
Advisor For Women™ Certificate Program
A certification program for financial advisors to deepen knowledge and skills in serving women clients.

Unlock More with Crunchbase Pro
  • Full access to financial & funding data on unlimited profiles
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  • Preview private company insights and predictions
Financials

Company Funding

Number of Funding Rounds 1
Unlock company funding data, including rounds, dates, amounts, and investors.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Funding Type  
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown

Funding Rounds

Number of Funding Rounds 1
Unlock company funding data, including rounds, dates, amounts, and investors.
Announced Date  
Transaction Name  
Number of Investors  
Money Raised  
Lead Investors  
Funding Type  
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown
obfuscation
Venture Round - Willow Logo
Venture Round - Willow
1
obfuscation
BlackRockVenture - Series Unknown

Investors

Unlock company funding data, including rounds, dates, amounts, and investors.
Investor Name  
Lead Investor  
Funding Round  
Partners  
BlackRock Logo
BlackRock
Yes
Venture Round - Willow Logo
Venture Round - Willow
Elizabeth Koehler
BlackRock Logo
BlackRock
Yes
Venture Round - Willow Logo
Venture Round - Willow
Elizabeth Koehler
BlackRock Logo
BlackRock
Yes
Venture Round - Willow Logo
Venture Round - Willow
Elizabeth Koehler
BlackRock Logo
BlackRock
Yes
Venture Round - Willow Logo
Venture Round - Willow
Elizabeth Koehler
BlackRock Logo
BlackRock
Yes
Venture Round - Willow Logo
Venture Round - Willow
Elizabeth Koehler
Market Intelligence
People
View Profiles & Contacts
Headcount 1-10 Employee Profiles 2 Board Members and Advisors 2 Contacts 5

Employee Profiles

Board Members and Advisors

News

News and Press

News•Feb 19, 2026
obfuscated obfuscated obfuscated obfuscated obfuscated obfuscated obfuscated obfuscated obfuscated
Access a complete feed of recent news and press, from product launches to leadership changes.
Technology
View Tech Report

Monthly Web Visits

2,256
581.57%
 in past month

IT Spend

$135.7KThis year, Willow is projected to spend $135.7K on IT, according to Aberdeen.

Interest Signals

TopicSurge Score
AI API Services Logo
AI API Services
79
Identity Lifecycle Management Logo
Identity Lifecycle Management
79

Active Website Tech Count

35Willow is actively using 35 technologies for its website, according to BuiltWith. These include DNSSEC, Cloudflare CDN, and  Cloudflare.
Sub-Organizations
Frequently Asked Questions

Where is Willow's headquarters? Willow is located in Boston, Massachusetts, United States.Who invested in Willow? Willow is funded by BlackRock.When was the last funding round for Willow? Willow closed its last funding round on
obfuscation
from a Venture - Series Unknown round.Who are Willow's competitors? Alternatives and possible competitors to Willow may include Acorns, Origin, and  LearnLux.
Who We Are
What We Do
Helpful Links
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