Total Funding
15
Total FundingSeries A raised
Growth Score
pts
Heat Score
-4 pts
Company Performance Metrics
Score
Trend
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Growth Score - The measure of growth based on company activity, operational metrics, and investments
Growth Trend - The change in the growth score over the given time period
Heat Score - The measure of the market interest, media activity, and Crunchbase profile activity
Heat Trend - The change in the heat score over the given time period
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Xgraph, a social infrastructure and analytics platform, provides consumer engagement tools, APIs and services for advertisers and brands.
- Gary Gluck: COO & Co-Founder
About the Company
Formerly a standalone company, XGraph is now part of AddThis. It serves as the first social targeting platform to use multi-graph data analysis to target Connected Audiences. XGraph's approach is based on the proven premise that people who share similar lifestyles, values, and purchasing habits with an advertiser's core customers are the
optimal audience for targeting display advertising. Social network analysis applied to privacy-friendly data is the core of XGraph's unique multi-graph methodology, enabling high-value targeting at scale.
