user, with or without experience, through web analytics, page rank, SEO, web hosting, side by side price comparisons, even on down to matching the right shopping cart to its users based on their ecommerce needs.

Every year, a panel of 7 independent industry experts and the ZippyCart team undergoes a rigorous review that tests nearly 100 shopping carts and ecommerce solutions in the market. This review process includes thorough testing of each ecommerce solution, secret shopping of customer support, technical support, and sales staff, and polling of current customer opinion of each ecommerce solution.

Based on a 1-5 point scale, and 10 weighted factors, a detailed analysis of each software solution is determined. The company reviews hosted, licensed, and free shopping carts and write candid reviews to ensure that ZippyCart readers have all the information necessary to make the right decision the first time. Any ecommerce solution earning a ZippyScore of 3.5 or above receives a thorough shopping cart review which is placed on ZippyCart.com for prospective and current merchants to utilize as a resource when searching for software to power their online store.

The culmination of this process includes the list of “Top 10 eCommerce Solutions for the Year," updated expert reviews, and awards recognizing excellence for specific categories in ecommerce including Best SEO, Best Customer Service, Most Innovative, Best Social Media Tools, Best Marketing Tools, and Most Extensive Storefront tools.

In addition, ZippyCart provides its users with many tools to make managing an online store a less daunting task. From an ecommerce news blog, an active forum, to an array of ecommerce resource guides, the transition from brick and mortar retail to building an online storefront has never been easier.