Primary Job Title CEO & Founder Primary Organization MadConnect
Location Madison, Connecticut, United States Regions East Coast, New England, Northeastern US Gender Male
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Bob Walczak is the founder and CEO of MadConnect, where he’s leading the charge to help organizations make their marketing and advertising stacks connect intelligently, to work smarter in the age of AI. With more than 20 years in digital advertising, Bob has built a career around solving the industry’s toughest infrastructure challenges—and helping
brands, publishers, and agencies unlock real value from their data.
Since launching MadConnect in 2021, the company has grown into the leader for Intelligent Connectivity Layer (ICL) technology—designed to eliminate data silos, accelerate automation, and connect platforms like Meta, Snowflake, and The Trade Desk without the usual integration headaches.
Bob is no stranger to innovation. In 2005, he founded Ringleader Digital and brought one of the industry’s first mobile ad servers to market, earning patents for early mobile ID technology. At MadConnect, he continues to push the industry forward—building infrastructure that helps marketers activate data, drive performance, and get AI-ready faster.
