Catharyn A. Baird

where she developed a unique approach to resolving ethical dilemmas which sparked the creation of the EthicsGame. Her passion was to help her students learn to make better decisions.

She began researching personal and professional ethics when she was a practicing attorney, representing children and parents who found themselves enmeshed in the juvenile justice system. As she worked with families, she became intrigued by the question of why some children seemed to know the “right thing to do” while others did not.

Baird’s longstanding interest in why people struggle with ethics grew over years of teaching business students and professionals. She discovered that while people wanted to live ethical lives, they often lacked the tools to become ethically mature. Thus, they were ill equipped to do the right thing within their complex business environments.

Based on her pioneering work in business ethics, Dr. Baird synthesized and formulated the ethical foundations upon which the EthicsGame simulations and assessments are built, and articulated them in her ground-breaking textbook, “Everyday Ethics: Making Hard Choices in a Complex World.”

Dr. Baird’s research at Regis University revealed that when making an ethical decision, we typically reflect on the four core values of rationality, sensibility, autonomy and equality.