Location Berkeley, California, United States Regions San Francisco Bay Area, West Coast, Western US Gender Male
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Craig started his passion of taking complex data sources and making them into real-time decision-making engines while in the investment banking industry, where he began his career as a quant developing complex algorithms and models, then working at companies like Credit Suisse and Banc of America.
After leaving the banking industry in 2006,
Craig moved his passion for technology into the marketing industry where he founded The Standard Issue, a digital advertising company that was acquired in 2007.
Craig has now taken his complex background and expertise to focus on developing a robust platform that allows brands and agencies to leverage social and other big data sources to better understand and target their customers with real-time actionable decisions.
Craig graduated from UC Berkeley studying Computer Science Engineering and Economics.
He is an avid skier, traveler and painter and also speaks four languages. Craig is based in San Francisco.
