Primary Job Title Founder, COO Primary Organization 
CareLuLu
Location Los Angeles, California, United States Regions Greater Los Angeles Area, West Coast, Western US Gender Female Also Known As Evgeniya (Jen) Usmanova
Facebook View on Facebook LinkedIn View on LinkedIn X (Twitter) View on X
Jen is a founder and Chief Marketing Officer of CareLuLu, and a mom of two girls, Eva (3) and Maya (1). Jen was born in Tajikistan but grew up in California. She has a BA. from the University of California, Berkeley and a Masters in International Relations from Georgetown University, a program she began with a 4 week old Eva! After graduating and
with another baby on the way, Jen ternporarily stayed home and became active in the local "mommy community". She returned to work, focusing for the past year on fostering entrepreneurship across university campuses. Providing resources to others, she was inspired to create her own parent-focused startup. Jen speaks fluent Russian and French. Like her spouse Patrick, she's a workaholic but tries to live a well-balanced life.
When she's not working on CareLuLu, Jen likes to bake, take pictures (mostly of her kids, of course!), and attend local mommy events.
