Primary Job Title CEO Primary Organization Toad&Co
Location Santa Barbara, California, United States Regions West Coast, Western US Gender Male
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An outdoor industry leader for the last 15 years, Gordon is committed to building companies and brands that practice a triple bottom line (people, planet and profit) approach to business. Since growing Horny Toad, an outdoor lifestyle brand, from a basement in Telluride, he has co-founded two social ventures (Planet Access and Search for Adventure)
serving adults with disabilities. Gordon also launched Lizard Lounge, a sustainable entertainment and arts gathering center in the Pearl District of Portland. More recently, he and the Horny Toad team purchased the Nau sustainable clothing brand. For the last 10 years he has been a Director on the Board of the Outdoor Industry Association, the last 2 years as an Executive Committee member. Gordon earned an MBA in Entrepreneurial Management from Wharton School of Business. In between family and work he enjoys just about anything the outdoors has to offer especially if it is in the ocean or near their family cabin in June Lake in the eastern Sierras.
